IMO, one of Birmingham’s fastest-growing creative agencies, has announced a string of new account wins, headed by Coventry University, airline BMI Regional and the City of Birmingham Symphony Orchestra (CBSO).
The agency’s reputation for treating digital innovation as a creative discipline has attracted business from a diverse range of sectors: this versatility has resulted in IMO’s appointment to design and build Coventry University’s new International Student portal, to BMI Regional commissioning IMO to oversee a creative photography brief, and to CBSO selecting IMO to produce its 2014 season communications.
Tom Fearn, IMO Digital Partner said: “We don’t see ourselves as dealing with B2B or B2C communications – at IMO, we concentrate on human to human interaction. We believe this ethos makes us increasingly attractive to businesses seeking new solutions to reaching the right audiences. Our current track record of pitch wins provides encouraging evidence of this.”
Paul Lock, IMO Creative Partner, said: “When we established IMO, our intention was that our agile nature and unique thinking would attract a formidable portfolio of clients. Having now attracted some of the region’s most prestigious names in academia, industry and culture, we’re delighted to see our approach is paying off and delighted to be building the Midlands’ best known brands.”
IMO is the sister agency to Cogent Elliott, one of the country’s leading agencies. Coventry University, BMI Regional and CBSO joins the expanding portfolio for IMO, based in the heart of Birmingham’s business district.